BRBCI’s LOGO Our Brand Logo is the famous “Bayanihan” of Filipinos. This encapsulates our brand and strategy. Bayanihan (buy-uh-nee-hun) is a Filipino custom derived from the Tagalog word “bayan” for nation, town or community. Bayanihan literally means “being in a bayan” and it refers to a fundamental aspect of Filipino culture: working together as a community to achieve a common goal. This simply portrays who we are, what we do, and what we want to be known for.

We believe that our deliberate focus on serving the banking needs of both the lower class and SME market segment is a key factor of our successful growth over the history. Our official color of green evokes abundance, renewal, growth and nature. It is a harmonizing, balancing and calming color.

We care about the banking experience we provide and we believe in a banking relationship that is different — that is personal. When you walk in to our Bank, you are instantly welcomed. When you call, you talk to a real person who can assist with all your inquiries.